HERDA is the artistic universe of Ramona Herda, a leading voice in the new generation of high jewelry designers. Born in Romania into a family of architects, Ramona moved to Rome, where her vision blossomed. Across the Italian peninsula, she absorbed the essence of beauty and harmony that defines Italian Art. Guided by intuition and a deep creative drive, she trained in ateliers and schools of excellence, mastering the secrets of transforming gold and precious stones into sculpted stories. HERDA jewels are not ornaments, but sculpted thoughts intimate architectures of gold, created by an artist who sees beauty as a language of soul.
“I’ve always believed there is a subtle yet powerful thread that connects art, architecture, painting, sculpture and the phenomena of nature.
Art takes inspiration from nature, and in that union, we find moments of quiet revelation.”
Heritage
The roots of Ramona Herda’s creative world lie in architecture and ancient art nurtured in her family and refined through years of study and travel across Italy. In each jewel, you can feel the harmony of classical proportion, the bold contrasts of the Baroque, and the luminous geometry of Italian design.
This is not decoration, but the continuation of a lineage a dialogue with centuries of beauty, reimagined through the hands of an artist.
Philosophy
HERDA is not a label, it is a philosophy of creation. A world where heritage meets innovation, instinct meets precision, poetry meets structure. Each jewel by Ramona Herda is a convergence of old soul and contemporary vision: a balance of languages, materials, and emotions that becomes timeless form.
HERDA is passion, yes but also architecture, discipline, and silence. Because true beauty speaks softly and lasts.
All HERDA creations are protected as original intellectual property.
“I often recall Vitruvius’ thought:
In every true work of art, all elements respond to a precise calculation one that respects the natural order.”
Vision
HERDA aspires to share Italian excellence with the world not only through exquisite craftsmanship, but by embodying a vision where creativity, harmony, and precision coexist.
In each piece, Ramona Herda unites tradition and innovation, architecture and instinct, selecting only the finest metals and stones to give form to unique, exclusive creations.
Every jewel is handmade, one by one, to reflect not only a person but a desire.
Sustainability
At HERDA, sustainability is not a statement, it is a silent practice of reverence.
Ramona Herda selects only recycled gold and ethically sourced stones, guided by an intimate respect for the earth’s resources and the hands that shaped them. Each jewel is born from a conscious process that values time, traceability, and truth, a luxury that does not shout, but endures. In a world of excess, HERDA chooses essence.
The Secret Shine of HERDA
Nestled in Rome’s Parioli district, just steps from the quiet majesty of Villa Borghese, lies a hidden atelier, a place where Ramona Herda receives only those who seek more than beauty. By appointment only, this boutique is not a shop. It is a sanctuary of creation, privacy and meaning. Behind its discreet façade, visitors enter a space shaped entirely by the artist: hand-drawn walls, silence, light and gold becoming memory. This is the secret shine of HERDA: a luminous experience, reserved for those who understand its essence.